X Plans Major Fintech Integration with In-App Payments

June 20, 2025

What to Know:

X to incorporate in-app payments and trading by 2025, led by Musk and Yaccarino.
Integration with Visa marks a major financial infrastructure move.
Anticipated support for BTC and ETH suggests crypto interface.

x-plans-major-fintech-integration-with-in-app-payments — X Plans Major Fintech Integration with In-App Payments

Elon Musk’s X progresses towards transforming into a multifaceted “everything app” by enabling financial transactions through in-app payment initiatives starting 2025.

These developments signify X’s ambition in the fintech sector, mirrored by partnerships like Visa, impacting potential digital asset markets.

X Targets 2025 for Comprehensive Payment Integration

X, under Elon Musk‘s leadership, is set to integrate a complete commerce and financial ecosystem by 2025. The collaboration with Visa signifies a significant step towards this goal. Linda Yaccarino, CEO, with previous advertising experience, underscores X’s goal of integrating payments and trading. These plans mark a key shift since Musk’s Twitter acquisition.

Crypto Inclusion Predicted to Shake Up Digital Markets

The impending changes suggest an increased focus on financial services, potentially affecting cryptocurrency markets. Industry observers anticipate support for BTC and ETH within the platform. The pivot’s implications include potential shifts in social media revenue streams and a challenge to existing financial services. Regulatory scrutiny over consumer data and financial operations is expected.

“An accelerant to creating X, the everything app.” — Elon Musk, Founder/Owner, X. (source)

Western Social Apps Eyeing WeChat’s Success Template

The approach is often compared to WeChat’s model in China, which successfully merged social and financial functions. No Western platform has matched this integration. Relying on historical data, this move could reshape consumer and digital finance interfaces. Successful integration may influence financial service delivery and adoption in tech spaces.

Disclaimer: The information on this website is for informational purposes only and does not constitute financial or investment advice. Cryptocurrency markets are volatile, and investing involves risk. Always do your own research and consult a financial advisor.

Toby Morgan

Blockchain Analyst

As a blockchain enthusiast with over a decade of experience in financial technology and crypto writing, I specialize in crafting engaging, educational content tailored to both beginners and seasoned investors. At Coincu.com, I am passionate about delivering insightful articles and advancing blockchain literacy within the global crypto community.