Magic Eden Announces ME Token and NFT Buyback Program

Magic Eden has announced a $ME token and NFT buyback program on November 12, 2025, utilizing 30% of its marketplace revenue on Solana and expanding to other chains.

The initiative is designed to align Magic Eden’s success with its community’s interests, potentially increasing engagement and market value.

$ME and NFT Buyback to Use 30% Revenue

Magic Eden revealed a buyback program committing 30% of marketplace revenue to repurchase $ME tokens and NFTs, starting November 2025. The objective is to bolster platform and community success. Jack Lu, CEO, highlights the buybacks aim to align the platform’s and community’s interests. The buybacks will initially take place on Solana before branching out to other chains. Jack Lu, Co-Founder and CEO of Magic Eden, said, “By turning a portion of revenue into token repurchases, we are directly aligning the platform’s success with our community’s success.”

Potential Uplift for $ME Token Value

Markets may see a positive shift with potential increases in $ME token’s value due to active repurchases. Magic Eden’s action strengthens community relations and support for the NFT ecosystem. The buyback program could encourage investor confidence as it directly links revenue flow with community benefits, potentially stabilizing $ME and associated NFTs in the crypto market.

Buyback Strategy Mirrors Corporate Trends

This buyback approach mirrors traditional corporate stock buybacks seen in finance, with expected growth for $ME reflecting precedents where market value stabilized post-repurchase announcements. Future expectations hinge on effective execution of the program. Historical successes in corporate finance suggest potential similar outcomes for Magic Eden’s buyback strategy. For further context on the buyback strategy, visit the Magic Eden Community Blog.