MetaPlanet is planning a Bitcoin rewards card exclusively for shareholders that pays 1.6% cashback in BTC, deepening its Bitcoin-native strategy beyond treasury accumulation.
MetaPlanet is planning a Bitcoin rewards card exclusively for shareholders that pays 1.6% cashback in BTC, deepening its Bitcoin-native strategy beyond treasury accumulation.
MetaPlanet, the Tokyo-listed company that has become one of Asia’s most aggressive corporate Bitcoin accumulators, is planning to launch a Bitcoin rewards card available exclusively to its shareholders. The card would offer 1.6% cashback paid directly in BTC on eligible purchases, creating a novel link between equity ownership and Bitcoin accumulation.
The planned card would gate access entirely through share ownership in MetaPlanet (TSE: 3350). Only verified shareholders would be eligible to apply, making it the first known crypto rewards card to restrict access based on equity holdings in the issuing company.
Shareholder Reward Rate
1.6%
BTC cashback on every purchase
MetaPlanet Bitcoin Card — exclusive to company shareholders
The 1.6% BTC cashback rate positions the card competitively within the existing crypto rewards landscape. For context, standard open-access Bitcoin cashback cards from major providers typically offer between 1.5% and 2%, while higher-tier options like Crypto.com’s top card reach 5% but require substantial token staking.
MetaPlanet has not yet disclosed whether the card will be physical, virtual, or both, and a report from PANews indicates the product remains in the planning stage with no confirmed launch date. Specific details on eligible purchase categories and any spending caps have not been announced.
What sets this card apart is not the cashback rate itself but the shareholder-exclusivity requirement. No comparable product from Crypto.com, Coinbase, or other major crypto card issuers ties card access to stock ownership. MetaPlanet is effectively turning its investor base into a built-in customer base for a financial product.
Card Eligibility
Shareholders Only
Exclusive access tied to MetaPlanet equity ownership
MetaPlanet Bitcoin Card — bitcoininfonews.com
The structure creates a potential flywheel effect. Shareholders who use the card accumulate BTC through everyday spending, which could incentivize both share retention and new share purchases from investors who want access to the rewards program. It transforms passive shareholders into active Bitcoin accumulators.
This approach mirrors how traditional financial institutions have long used exclusive perks to retain high-value clients, but applies the model to Bitcoin. As institutional players like BlackRock project significant future crypto revenue, MetaPlanet is taking a different path by embedding Bitcoin rewards directly into its shareholder relationship.
The move also comes at a time when the broader financial industry is exploring novel ways to bridge traditional finance with crypto. Internal disputes at legacy firms over crypto strategy highlight how divisive these decisions remain, while MetaPlanet has committed fully to a Bitcoin-first corporate identity.
The Bitcoin card plan fits within MetaPlanet’s larger strategy of aggressive BTC accumulation. Since April 2024, the company has pursued a MicroStrategy-style treasury approach, consistently purchasing Bitcoin and building one of the largest corporate Bitcoin holdings in Asia.
MetaPlanet has used equity raises and bond issuances specifically to fund its Bitcoin purchases. CEO Simon Gerovich has publicly stated the company’s goal of becoming the leading Bitcoin treasury company in Asia, positioning MetaPlanet as the regional counterpart to Michael Saylor’s Strategy (formerly MicroStrategy).
The card announcement signals that MetaPlanet’s Bitcoin ambitions extend beyond treasury accumulation into consumer-facing financial products. Rather than simply holding BTC on its balance sheet, the company appears to be building an ecosystem where shareholders interact with Bitcoin through multiple touchpoints.
This expansion into cardholder services could also serve as a proof of concept for broader Bitcoin payment infrastructure. If the shareholder-only card succeeds, MetaPlanet could potentially expand access, though no such plans have been disclosed. Meanwhile, other firms are testing crypto-native settlement systems for cross-border commerce, suggesting growing institutional appetite for crypto payment rails.
For now, the Bitcoin card remains in its planning phase. Shareholders watching for further details should monitor MetaPlanet’s official announcements for specifics on launch timing, card features, and the application process.
Disclaimer: This article is for informational purposes only and does not constitute financial or investment advice. Cryptocurrency and digital asset markets carry significant risk. Always do your own research before making decisions.
Quick access to the site tools and map-driven utility pages.
Follow the core desks readers use most across Bitcoin, altcoins, mining, events, and sponsored coverage.
© 2026 BitcoinInfoNews.com. All rights reserved.
Independent Bitcoin and crypto coverage with public trust, policy, and newsroom pages available sitewide.